Mailing List available from IDM

LWR: 002806

Stauer

07 January 2010

DESCRIPTION AND PROFILE

Stauer have been selling high quality products, including watches and handbags to the public since 1984. Prices range from the inexpensive through to over £300 and allows people to own a high quality watch or accessory, previously only available to the gentry, at a lower price than many competitors. Recruited via their catalogue, the internet, inserts and off-the-page advertisements, customers are predominantly females aged 35+ years.

Three quarters of customers have a household income of over £35,000 per annum and there is a high level of credit card usage.

E-mail data is also available to approved advertisers and there are a further 18,000 names and addresses on the database.

This file is co-managed by IDM.

QUANTITY

32,000

SELECTIONS

Recency

Gender

Geographical

Payment method

Order value

Product

Multi-buyers

E-mail names

CHARGES

Base rental

£125.00 per 1,000

Selections

£10.00 per 1,000

Running on charge

£10.00 per 1,000

E-mail names

£70.00 per 1,000

E-mail broadcasting

£15.00 per 1,000

E-mail

£30.00 each

MINIMUM QUANTITY

5,000

DELIVERY LEAD TIME

5 working days

BREAKDOWNS

On application

TERMS

IDM standard terms and conditions apply to all orders. Copies are available on request.

CONTACT

Diana Snartt or John Wright
Tel: 020 8776 7666 Fax: 020 8778 2006
or e-mail us at lists@idmltd.co.uk

Insert opportunities also available. Details on request.

IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.

Independent Direct Marketing Limited    Unit 1   Limes Avenue   London   SE20 8QR
Tel: +44 (0)20 8776 7666   Fax: +44 (0)20 8778 2006