DESCRIPTION AND PROFILE |
Bump to 3 offers an ever increasing range of both practical and innovative products for mums-to-be and parents of young infants.
The file comprises buyers and enquirers which are recruited from direct response advertising in parenting magazines, off their website at www.bumpto3.com and through targeted direct mail.
Bump to 3 customers are predominantly young females, married with children aged 0-4. They are affluent, with professional or white collar occupations and read broadsheet newspapers. Interests include reading, cookery and wines. They are mail order responsive and are strong users of the internet for shopping.
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SELECTIONS |
Recency |
Gender |
Geographic |
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CHARGES |
Base rental |
£100.00 per 1,000 |
Standard selections |
£10.00 per 1,000 |
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Running on charge |
£10.00 per 1,000 |
CD/Disk/E-mail |
£30.00 |
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DELIVERY LEAD TIME |
3 working days |
BREAKDOWNS |
On application |
TERMS |
IDM standard terms and conditions apply to all orders. Copies are available on request. |
CONTACT |
Diana Snartt or John Wright
Tel: 020 8776 7666 Fax: 020 8778 2006
or e-mail us at lists@idmltd.co.uk |
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IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.
