Summaries of the Managed Package Insert opportunities from IDM |
Updated: 6:00 pm 28th August 2008
|
Title |
Description |
per 1000 |
|---|---|---|---|
Access Garden Products |
Catalogue mailings of mini greenhouses and a range of gardening products. Affluent women aged 45 plus. |
£50.00 |
|
Bang CD.Com |
Product Despatch of CD's and music DVD's ABC1 65% male, 35% female, aged 30-49 years. |
£70.00 |
|
BCA - Hand Enclosed |
Product despatch of books across all the BCA clubs. ABC1C2, mainly female, aged 25-44. |
£56.00 |
|
BCA - Members Letters |
General correspondence to BCA members. ABC1C2, mainly female, aged 25-44. |
£56.00 |
|
BCA - Nesting |
Product despatch of books across all the BCA clubs. ABC1C2, mainly female, aged 25-44. |
£56.00 |
|
BCA - Reminder Mailings |
Reminder mailings to selected BCA customers. ABC1C2, mainly female, aged 25-44. |
£56.00 |
|
Bloms Bulbs |
Product despatch to keen gardeners. Primarily affluent homeowners, 70% female, mainly aged 45 plus. |
£45.00 |
|
Books for Children (BCA) |
Statement mailings to buyers of children's books. Up-market, 93% female, aged 25-44 years. |
£56.00 |
|
CD WOW! |
Product despatches to on-line purchasers of CDs, DVDs and games. ABC1 65% male, 35% female, aged 30-49 years. |
£70.00 |
|
Chums |
Product despatch to mail order buyers of traditionally styled clothing for the mature person. C1C2D males aged 60 plus. |
£45.00-£50.00 |
|
|
|
Cruise Passenger Bag |
Cruise sample bags handed to holiday makers after their cruise. ABC1's 50% male/female, aged 45 plus |
£35.00 |
Dash Direct |
Catalogue mailings for a wide range of health products, including sexual health. 60% male 40% female, aged 35-70, mail order buyers. |
£45.00 |
|
Deanes |
Product despatch to mail order buyers of traditionally styled clothes. C1C2D females, aged 60 plus. |
£45.00-£50.00 |
|
Dial-a-Phone |
Customer mailings and product despatch to mid-market mobile phone buyers. BC1C2, males and females, aged 25-44 years. |
£60.00-£65.00 |
|
Direct Golf U.K. |
Catalogue Mailing to online and telephone buyers from a full range of golf equipment and accessories. ABC1 Males, 70% married, 69% aged 31 - 50 years. |
£50.00 |
|
Direct Holidays |
Brochure mailings from one of the UK's leading suppliers of competitively priced direct sell package holidays. ABC1 mail order responsive families. |
£40.00 |
Summaries of the Managed Package Insert opportunities from IDM |
Updated: 6:00 pm 28th August 2008
|
Title |
Description |
per 1000 |
|---|---|---|---|
DT Brown |
Product despatch to mail order buyers of vegetable and flower seeds. 65% male, aged 45 plus, with a high level of credit card ownership. |
£45.00 |
|
DVD.CO.UK |
Product despatches to online buyers of DVDs, Games and Music CDs. ABC1, aged 25 – 34, 60% male, high disposable income, online credit card buyers. |
£45.00 |
|
Easylife |
Catalogue mailing to buyers of household gadgets, seasonal and personalised gifts. BC1C2, females, aged 40 plus. |
£45.00 |
|
Explore! |
Brochure mailing of original and pioneering adventure holidays to destinations across the globe. ABC1 55% female, average age 44. |
£45.00 |
|
Fantasy and Science Fiction (BCA) |
Statement mailings to buyers of fantasy and science fiction books. 54% male, aged 25-44. |
£56.00 |
|
Forbidden Planet |
60% male/40% female, aged 18-50. |
£45.00 |
|
Garden & Home |
Catalogue Mailings of a wide range of products for the house proud. 55% female, aged 35 plus |
£45.00 |
|
|
|
GE Fabbri - 007 Spy Cards |
Fortnightly partwork based on the cult figure James Bond. C2DE males aged 18 plus & families with boys aged 4-14 years. |
£40.00 |
GE Fabbri - 007 The James Bond Car Collection |
A fortnightly partwork based on the popular James Bond character and the cars featured in the films. ABC1C2 families with boys aged 4-14 and males aged 18 plus. |
£40.00 |
|
GE Fabbri - Charmed - The Complete DVD Collection |
Fortnightly partwork based on the popular TV series. ABC1C2 females aged 18-44 |
£40.00 |
|
|
|
GE Fabbri - Dora Dress-Up & Go |
Fortnightly partwork based on the popular children's' TV programme. C2DE parents with girls aged 2-7 years. |
£40.00 |
GE Fabbri - Felicity Wishes |
Fortnightly partwork featuring the popular children's character Felicity Wishes ABC1 mothers of girls aged 2-6 years. |
£40.00 |
|
GE Fabbri - Midsomer Murders DVD Collection |
Fortnightly partwork for fans of Midsomer Murders. C1C2 females aged 40 plus. |
£40.00 |
|
|
|
GE Fabbri - Ronnie Barker DVD Collection |
Fortnightly Partwork tribute to Ronnie Barker one of Britain's best loved comedians. C2DE males and females aged 45 plus. |
£40.00 |
|
|
GE Fabbri - Shrek's Quests |
Fortnightly partwork based on the popular childrens film and cartoon character. C2DE parents with girls & boys aged 5-11 years. |
£40.00 |
|
|
GE Fabbri - Stargate DVD Collection |
Fortnightly partwork for fans of the popular television series. C2DE males and females aged 14-45 years. |
£40.00 |
Summaries of the Managed Package Insert opportunities from IDM |
Updated: 6:00 pm 28th August 2008
|
Title |
Description |
per 1000 |
|---|---|---|---|
|
|
GE Fabbri - Zoey 101 |
Fortnightly partwork based on the popular TV series. C2DE families with girls aged 7-12 years. |
£40.00 |
Grolier |
High volume product despatch and mailings to buyers of children's books. Mainly C1C2 mothers with children aged 0-10 years. |
£45.00-£60.00 |
|
Grolier Hand Enclosed |
High volume product despatch and mailings to buyers of children's books. Mainly C1C2 mothers with children aged 0-10 years. |
£60.00 |
|
Health Newsletter Subscribers |
Subscriber mailings of health newsletters "What Doctors Don't Tell You" and "Proof". Predominantly upmarket females, aged 45 plus. |
£70.00 |
|
History, Military & Aviation (BCA) |
Statement mailings to buyers of specialist books covering history, military and aviation. ABC1 70% male, aged 35 plus |
£56.00 |
|
Home Shopping Selections |
Catalogue mailing and product despatch of general mail order merchandise. C1C2, predominantly female, mainly aged 45 plus. |
£45.00 |
|
JoJo Maman Bébé |
Catalogue mailing and product despatch to mail order buyers of stylish and imaginative maternity and babywear. ABC1 females, aged 28-40 with children aged 0-5. |
£50.00-£60.00 |
|
Jolliman |
Catalogue mailing to mail order buyers of comfortable and affordable menswear. C1C2 82% male aged 50 plus. |
£45.00 |
|
Just Childsplay |
Catalogue mailing of educational toys and games. ABC1 mothers of children aged 0-12 years |
£50.00 |
|
LOVEFiLM.com |
Product despatch of DVD rentals. ABC1, 60% male, aged 25-45 years with household income of £45k plus. |
£65.00-£80.00 |
|
Mango (BCA) |
Statement mailings to members interested in 'frothy' fiction. Females, aged 18-44 with high disposable incomes. |
£56.00 |
|
Mr Bridge |
Monthly magazine mailings to customers and members of the Mr Bridge club. Predominantly ABC1, aged 57 plus. Typically retired, professional/senior civil service individuals. |
£45.00 |
|
Mr Fothergill's |
Product despatch to mail order buyers of flower and vegetable seeds and young plants. 60% female, mainly aged 45 plus. |
£45.00 |
|
Park & Country Hampers |
Brochure, statement and recruitment mailings to new and existing customers and agents. C1C2D females, aged 25-54 years. |
£45.00 |
|
Personal Choice |
Catalogue mailings and product despatch of personalised products. 64% female, aged 50 plus, credit card owners. |
£45.00 |
|
Pleasure Zone |
Catalogue mailings to buyers of adult products. 55% male 45% female, aged 25-54 years. |
£45.00 |
Summaries of the Managed Package Insert opportunities from IDM |
Updated: 6:00 pm 28th August 2008
|
Title |
Description |
per 1000 |
|---|---|---|---|
Prize Magazines |
Magazine mailing to subscribers of Lucky Break and Prize Quest; puzzle and competition magazines. 80% ABC1C2 females aged 45 plus. |
£50.00 |
|
Pure Alternatives |
Catalogue mailing to mail order buyers of alternative herbal remedies and vitamins for general health and beauty ailments. 66% female/34% male, aged 45-65. |
£45.00 |
|
QPD (BCA) |
Statement mailings to buyers of classic and contemporary fiction. ABC1, 72% female, aged 25-44. |
£56.00 |
|
Railway Book Club (BCA) |
Statement mailings to buyers of specialist railway enthusiast books. 96% male, aged 45 plus. |
£56.00 |
|
RMC Exclusive Offers |
Catalogue mailing to mail order buyers of traditionally styled clothing for the mature person. C1C2, females aged 55 plus. |
£45.00-£50.00 |
|
Sapco |
Catalogue mailing of health related products. Male/female, aged 45-74, retired homeowners. |
£45.00 |
|
Scientific Golf |
Catalogue mailing of specialist golf products sent to affluent males. 78% male, affluent, professional, mail order buyers. |
£45.00 |
|
Selections |
Catalogue mailing and product despatch to mail order buyers of compact discs, books and videos. ABC1 50% male, 50% female, aged 50 plus. |
£45.00 |
|
Sound & Vision |
Catalogue mailing of films and music from the 40's,50's,60's,70's and 80's. 55% female, aged 45-75 years. |
£45.00 |
|
The Adventure Company |
Brochure and Newsletter mailings of worldwide adventure holidays. ABC1 Adults, aged 25-55 years. |
£50.00 |
|
The Historic Motor Museum Mint |
Catalogue mailing of quality diecast classic cars licensed by the original car manufacturers. Predominantly BC1C2 males aged 45 plus. |
£45.00 |
|
The Softback Preview (BCA) |
Statement mailing to buyers of softback books. ABC1, 55% male, aged 30-50, affluent with above average incomes. |
£56.00 |
|
Tumble Tots |
Membership packs and newsletters from the UK's leading active physical play programme for pre-school children. AB mothers with children aged 1-7 years. |
£65.00 |
|
US Eurolink |
Order acknowledgements sent to purchasers of health related and home products. Male/female, aged 35-65, mail order buyers. |
£50.00 |
|
Valentine |
Catalogue mailings to buyers of adult products. 90% male, aged 30 plus. |
£45.00 |
|
Wellform |
Catalogue mailing of health products such as vitamins, nutrients, creams and stress/pain relief products to mail order buyers. 57% female/43% male, aged 50 plus. |
£45.00 |
Summaries of the Managed Package Insert opportunities from IDM |
Updated: 6:00 pm 28th August 2008
|
Title |
Description |
per 1000 |
|---|---|---|---|
World Books Female (BCA) |
Statement mailings to female buyers of a wide range of best selling fiction and general interest books. ABC1 females, aged 30 plus |
£56.00 |
|
World Of Mystery and Thriller (BCA) |
Statement mailings of a wide range of best selling fiction, general interest, crime and thriller books. ABC1 prodominantly male, aged 30 plus |
£56.00 |