Package Insert Opportunity from IDM

Military and Aviation Book Society (BCA)

Military and Aviation Book Society (BCA)

March 2010

DESCRIPTION AND PROFILE

The Military and Aviation Club has 10,000 active members who are collectors of a variety of military and aviation books covering history, biography, modern warfare and reference. Members are recruited from specialist media and direct mail. Average spend is £165.00.

CUSTOMER PROFILE

94% male, aged 35 plus.

STATEMENT MAILING

Quantity

Up to 10,000 per month

Gross rate

£56.00 per 1,000 (ex VAT)

Maximum insert size

210 x 148 mm (A5)

Maximum insert weight

10 gms (heavier or larger inserts, please enquire)

CONTACT

Geraint Thomas or Derek Laken

Tel: 020 8776 7666 | Fax: 020 8778 2006
E-mail: inserts@idmltd.co.uk

List opportunities also available - details on request

IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.

Independent Direct Marketing Limited    Unit 1   Limes Avenue   London   SE20 8QR
Tel: +44 (0)20 8776 7666   Fax: +44 (0)20 8778 2006