DESCRIPTION AND PROFILE |
HSS/PC send customers a confirmation in response to placing an order from catalogues selling an extensive range of affordable yet high quality beauty, health, vitamin and innovative household products.
Customers are committed mail order buyers and there is a high percentage of repeat purchasers. 75% are homeowners and most own credit cards.
Interests include children, health, gardening, DIY, lottery, books and travel.
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CUSTOMER PROFILE |
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53% female/ 47%male aged 35-65, 75% homeowners, 68% own credit cards.
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ORDER ACKNOWLEDGEMENT LETTERS |
Quantity |
50,000 per month |
Gross rate |
£50.00 per 1,000 (ex VAT) |
Maximum insert size |
210 x 148 mm
(A5)
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Maximum insert weight |
6 gms (heavier or larger inserts, please enquire) |
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CONTACT |
Geraint Thomas or Derek Laken
Tel: 020 8776 7666 | Fax: 020 8778 2006 E-mail: inserts@idmltd.co.uk
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IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.