Package Insert Opportunity from IDM

DT Brown

DT Brown

September 2008

DESCRIPTION AND PROFILE

DT Brown is a well-established seed merchant, which has existed since 1908. Now focusing primarily on it's mail order business it offers a 'Quality & Value' range aimed at the budget conscious gardener. With 3 catalogues a year DT Brown offer a wide range of vegetable and flower seeds, potatoes, onions, shallots & garlic, fruit and young plants.

Customers are recruited through traditional direct response methods including advertising in the national press, general and specialist magazines, direct mail and via the internet at www.dtbrownseeds.co.uk.

CUSTOMER PROFILE

Profile is 65% male, generally aged 45 plus, with a high level of credit card ownership.

PRODUCT DESPATCH

Quantity

65,000 January to April.

Gross rate

£45.00 per 1,000 (ex VAT)

Maximum insert size

210 x 148 mm (A5)

Maximum insert weight

10 gms (heavier or larger inserts, please enquire)

CONTACT

Geraint Thomas or Derek Laken

Tel: 020 8776 7666 | Fax: 020 8778 2006
E-mail: inserts@idmltd.co.uk

List opportunities also available - details on request

IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.

Independent Direct Marketing Limited    Unit 1   Limes Avenue   London   SE20 8QR
Tel: +44 (0)20 8776 7666   Fax: +44 (0)20 8778 2006