DESCRIPTION AND PROFILE |
JoJo Maman Bébé was launched in 1993 by the current MD, to offer fashionable maternity wear which was easy to wear and quirky, Breton inspired baby clothes.
Today, JoJo Maman Bébé is one of the leading maternity, baby & nursery multi-channel retailers in the UK, offering a solution for thinking parents who understand the essence of the brand values and ethos and are looking for an antidote to the supermarket-style shopping experience. They offer everything the mother needs from conception to pre-school which is both practical and fun.
The company is predominantly known for its 184 page full colour catalogue and web sales but has recently expanded their chain of boutique-style stores to 22.
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CUSTOMER PROFILE |
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ABC1 females, aged 28-40 with children aged 0-5.
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CATALOGUE MAILING |
Quantity |
185,000
January, March, July, September |
Gross rate |
£50.00 per 1,000 (ex VAT) |
Maximum insert size |
210 x 148 mm
(A5)
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Maximum insert weight |
7 gms heavier or larger inserts, please enquire |
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PRODUCT DESPATCH |
Quantity |
20,000 per month |
Gross rate |
£60.00 per 1,000 (ex VAT) |
Maximum insert size |
210 x 148 mm
(A5)
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Maximum insert weight |
10 gms heavier or larger inserts, please enquire |
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CONTACT |
Geraint Thomas or Derek Laken
Tel: 020 8776 7666 | Fax: 020 8778 2006
E-mail: inserts@idmltd.co.uk
List opportunities also available - details on request
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IDM provides a complete planning, buying and campaign co-ordination service in the specialist areas of Direct Mail, Media and Package Insert advertising.
